In Business Design it is assumed that all parts of a business are hypotheses that can be prototyped and thus improved by testing. This kind of approach allows for the development of business iteratively, from its initial concept to its launch.
Inspired by the concepts of design thinking, business model generation, and customer development, the Business Design when combined with traditional corporate strategies becomes a powerful approach to business development. An emerging discipline that requires a combination of mindsets, methods, and skills that will make ideas become business in a systematic way.
About the workshop
Business Design Workshop is based on a customer-oriented approach that allows the process of business development to speed up through experimentation.
The course aims to enable participants to think creatively and to challenge the business status quo by identifying existing opportunities.
During the workshop participants will be challenged to develop a business project from an actual company challenge, which allows them to learn the concepts and tools in a practical way besides practicing with exercises that allow greater absorption of the content.
WE BELIEVE IN BUSINESS INNOVATION POTENTIAL!
Benefits to the organisation
To understand how to identify business opportunities through an approach based on experimentation;
To explore your creative potential in order to generate innovative business;
How design culture can accelerate innovation in business development;
To learn in practice how to build a new business model or how to reinvent an existing one;
To learn in a practical way from tools and exercises that accelerate your learning;
To learn how to build a minimum viable product (MVP).
Contents and concepts
Business Model Canvas;
Value Proposition Canvas;
Lean Experiment Canvas;
7S Action Plan;
Customer Development Process;
Experiments & Hypothesis;
Who’s this workshop for?
Entrepreneurs and business owners who want to build innovative businesses;
Executives and professionals who want to develop innovation processes in search of business opportunity;
Accelerators and incubators that want to empower their entrepreneurs;
Entities that want to adopt a new approach to innovation and entrepreneurship.
From those who attended it
Business Design student - Group 5
“During the course some paradigms that I had been carrying for 5 years, in which I’ve been involved in entrepreneurship and innovation, vanished in minutes! The best thing of the course is to provide a democratic space to people who are unsatisfied with the status quo of their companies, cities, or lives, so that they can learn in practice how to design a new business. Nothing transcendental, esoteric or self-help! It is creativity applied to business!”
Echos School of Design Thinking - Terms and Conditions
This website at www.schoolofdesignthinking.echos.cc (Site) is a website where you can browse, select and enroll in educational and innovation knowledge courses (Courses) advertised on the Site from Echos Innovation Lab Pty Ltd ABN 65 617 491 424 (Echos, us or we).
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Capitalised terms used are defined in these terms and conditions.
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Our business and the purpose of collection
We are in the business of providing educational and innovation knowledge courses (Courses). We collect personal information primarily to provide the Courses to you (Purpose).
In particular, we collect your personal information so that we can carry out the following actions:
to provide you with the Courses and any other products, services and information that you have requested from us;
to communicate with you, including about the Courses, products, services and events which might interest you;
to provide you with information or advice;
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to create accounts, tax invoices or receipts;
to provide your personal information to third parties that assist us in providing and/or delivering the Courses or other goods or services you or they have requested;
to consider and respond to feedback from you;
to comply with laws or regulations or to comply with any directions given by regulators or authorities.
We may disclose additional purposes for collection of your personal information in collection statements at the point of collection.
Personal information we collect
When used in this policy, “personal information” has the meaning given to that term in the Privacy Act 1988 (Cth). We may collect the following types of personal information from you:
residential or business address;
financial and payment information;
age and date of birth;
businesses you operate; and
your personal preferences, thoughts, ideas, goals and opinions.
Sensitive information is information about you that reveals your racial or ethnic origin, political opinions, religious or philosophical beliefs or affiliations, membership of a professional or trade association, membership of a trade union, details of health, disability, sexual orientation or criminal record.
It is our policy to only collect your sensitive information where it is reasonably necessary for our functions or activities and either you have consented or we are required or authorised under law to do so.
How we collect your personal information
Collection of your personal information can occur through the following interactions:
when you communicate with us directly (by email, in person, telephone, direct mail or any other means);
when we interact with you during the Courses or in relation to any other products or services; and/or
when you visit our website and social media pages, or access or contribute to digital platforms and applications managed by us (Online Platforms).
We may use temporary (session) cookies or permanent cookies when you access our Online Platforms. This allows us to recognise your browser and track the web pages you have visited.
You can switch off cookies by adjusting the settings on your web browser.
How we hold your personal information
We may hold your personal information in either electronic or hard copy form.
If you provide information to us electronically we retain this information in our computer systems and databases. If you provide information to us in hard copy (paper) this information is normally retained in our files and a copy is made to our electronic files.
We use industry standard security measures to safeguard and protect your information.
If we are unable to collect your personal information
If we are unable to collect your personal information, some or all of the following may occur:
we may be unable to provide the Courses or other products and services to you;
we may be unable to communicate with you to provide information about the Courses or other products or services that you have procured from us, or may intend to procure in the future;
we may be unable to tailor the content of our marketing communications to suit your preferences;
your experience when interacting with us may be delayed or not as efficient as you may expect.
Disclosure of your personal information
Your personal information may be disclosed in connection with any Purpose to any of the following:
our employees, contractors or service providers, to the extent reasonably necessary to fulfil our obligations to you;
our business advisors, including lawyers, accountants or other professional service providers, to the extent reasonably required;
suppliers, clients and other third parties with whom we have commercial relationships, for business, payment processing, delivery, marketing and related purposes;
if required by law, to any person authorised by such law.
Overseas disclosure of personal information
We may disclose your personal information to third parties and service providers located overseas in connection with any Purpose, including to overseas cloud computing hosts. We take reasonable steps to ensure that the overseas recipients of your personal information do not breach the privacy obligations relating to your personal information.
We may contact you with direct marketing communications and information about Courses or other products or services offered by us or our partners via telephone, email, SMS, or regular mail.
If you have indicated a preference for a method of communication, we will endeavour to use that method wherever practical to do so.
You may opt out of receiving marketing communications at any time by responding via the channel in which you received the marketing communication, or by contacting us (see contact information below). You can unsubscribe from emails by clicking the unsubscribe link on the footer of the email communication you have received.
How you may access your information
You may access your personal information held by Echos by making a request to us.
Email: firstname.lastname@example.orgCorrection of your personal information
If you would like us to update or amend your personal information, please contact us and we will make the requested amendments.
We may ask you to verify your identity to ensure that personal information we hold is not improperly accessed.
If you feel your privacy has been breached, please contact us using the contact information above setting out the circumstances and reasons for your complaint.