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Ricardo Ruffo


Ricardo Ruffo is a born entrepreneur, educator, speaker and researcher. Ricardo is the founder and CEO of Echos, an independent and global desirable futures lab. As an entrepreneur, he has impacted over 50.000 students worldwide and led innovation projects for Google, Abbott, Faber-Castell and many more.

Specialist in innovation and design thinking, with extensions in renowned schools like MIT and Berkeley in the United States. Also an expert in Social Innovation at the School of Visual Arts and Design Thinking at HPI – dSchool, in Germany.

Naturally curious, love gets ideas flying off the paper. He always tries to see things from different angles to enact better futures. He spends his free time exploring uninhabited places around the world surfing.

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